Designed for Kids

Our name says it all. Jupiduu - an exclamation of joy when children play on or with our products. Designed for Kids - our claim to a well thought-out, child-centered product design that combines fun, safety, quality and aesthetics, rounded off with colors & Shapes that mom, dad, grandma, grandpa or simply anyone who sees a Jupiduu product or has one at home can enjoy.

✨ This is us. This is Jupiduu - Designed for Kids

From parents for parents

This is us, Ken and Kai

Brothers for 35 years. The faces behind the Jupiduu brand since 2014. We both became fathers for the first time in 2017 and now we each have 3 kids and no nerves left 😉 Ken is the proud father of Kilian, Liam and Mael. Kai is lovingly awaited at home by Leni, Toni and little Paul. Our wives are also siblings. So, just the usual madness. Just like in our family, we put our heart and soul into Jupiduu. As fathers and parents, we can't imagine anything more meaningful and beautiful than creating great products that fill children with joy and fun.

Great moments on our journey

2013

The brothers Ken & Kai accidentally come across the design of a beautiful, small wooden slide. The idea for Jupiduu takes shape.

2014

Jupiduu goes live at the beginning of the year. Shortly afterwards, a sensation occurs. The British royal family gives Prince George the Jupiduu children's slide. Media reports worldwide.

2015

The small family business is growing and the first temporary workers as well as the trainee Monya are now supporting Ken & Kai in building up their company.

2016

The Jupiduu slide is spotted in Kim Kardashian's Instagram story. 190 million followers are watching.

2017

The product portfolio is expanded for the first time and the foundation for design-oriented product development is laid.

2019

This year we exported our products to over 50 countries around the world for the first time. This includes exotic destinations such as the small island of Guam in the Pacific Ocean.

2023

The planning for the new website begins with the aim of setting new standards in terms of user-friendliness, design and service.

Today

The team, which now consists of 8 members, pursues the goal of being a part of this wonderful journey called childhood every day.

The Jupiduu design process

  • Observe

  • Understand

  • Test

  • Realize

The first step is always the same. We watch our 6 children carefully while they play. Whether in the playgroup, in kindergarten, on the playground or at home. What toys or play equipment do they use? What kind of play objects are they? Why do the children like to use them? And how could we make something like that more beautiful and unique? are the questions we then ask ourselves.

Then we want to understand exactly what it is that fascinates children about an object and encourages them to play with it. Once we have found out, we and our design team put initial ideas and drafts on paper based on these findings, which are then further thought through and developed in several revisions.

As soon as the designs are finalized, the technical plans and data are transferred to production to create the first prototypes. Then a lengthy process of testing, optimizing, testing again and further optimizing begins until a product fully meets our high standards of safety and aesthetics.

Once all the requirements have been met, the details begin. A transport-safe packaging concept is developed and high-quality product images and clear instructions are created. The first series production then begins and once this is complete, the new product goes into the warehouse, from where it can be shipped directly all over the world to make children's eyes light up.

It's all about the details

Children's toys are a matter of trust

Here at Jupiduu, we know from our own experience that buying children's products is primarily about trust. That's why we want to take you behind the scenes to give you an authentic insight without any filters. On Instagram and in our journal, we show excerpts and topics from our everyday company life and share exciting news about our family business with you. We hope that we do a good job and that you can say: Yes, you can trust these guys and this company.

Our maxim

optimism and responsibility

We are optimists. You, your children, we and our children live in a time that provides us with a standard of living that even people 50 years ago could only have dreamed of. Like every parent or grandparent, we want this development to continue for the sake of our children. In our private lives and at Jupiduu, we therefore try to harmonize every decision with this responsibility. And especially when the world is going crazy again. Optimism, family, jumping, sliding, climbing, laughing - we'll get it done!

Get in touch with us

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